The whirlwind romance between Travis Kelce and Taylor Swift has undeniably captured the world’s attention, with every aspect of their relationship making headlines on a daily basis.

As the couple continues to be scrutinized and exposed to the public eye, Kelce’s management team, consisting of brothers André Eanes and Aaron Eanes, has revealed their strategic approach to handling the growing fame of the Kansas City Chiefs star.

Kelce and Swift’s relationship has been rapidly progressing since they started dating earlier in the season.

Swift has made appearances at multiple Chiefs games to support her boyfriend, including their recent victory against the Cincinnati Bengals on December 31st, where they celebrated the New Year together post-game.

In light of Kelce’s rising stardom, his managers shared their perspective on managing his newfound fame.

In an interview with the New York Times, Aaron Eanes explained their approach:

“People say to me, ‘Man, it’s been a crazy year.’ When I say, ‘Actually, it’s not that crazy,’ people look at me funny. It’s because it’s easy when you have a plan. We’re executing that plan.”

His business partner and brother, André, echoed similar sentiments:

“We didn’t know how it would happen, or when it would happen, or what would help push that further along. But it’s always been the thought in the back of our minds.”

Despite their strategic approach to handling Kelce’s growing fame, the Eanes brothers are cautious about overexposing their client, as they want to ensure that Kelce’s fanbase continues to embrace his newfound popularity alongside the devoted ‘Swifties’ fanbase.

The Steelers won their week 17 game against the Seattle Seahawks and ensured another winning season under Tomlin. They will finish their season against the Baltimore Ravens this Sunday. The Steelers are still in the hunt for a postseason berth and a win against the Ravens will go a long way in achieving that.