KIM Kardashian has shocked fans as they noticed an embarrassing detail in the background of a photo.

The 43-year-old reality TV star posted a new set of selfies via Instagram on Saturday and was called out by followers.

5Kim Kardashian shocked fans as they noticed an ’embarrassing’ detail in the background of a photoCredit: Instagram/kimkardashian

5Fans were quick to share their thoughtsCredit: Hulu

Kim shared a carousel montage to promote her latest career move and gave fans a glimpse of the behind-the-scenes set up.

The Kardashian sister promoted the skincare set she produced through her company Skims.

The star posted model shots of the several underwear sets fans could buy, as well as close-up photos of her skincare.

Kim pouted in a full face of glam makeup in the first two selfie-style photos of the carousel.

In the first one, Kim rolled and stuck her tongue out as she took a photo of herself reflected in a full-length mirror.

She wore a tight, high-neck nude dress that clung to her body and showed off her curves.

Her long black hair was left down and fell over her back as she appeared to be standing in a dressing room.

Several rails of clothes and makeup brushes could be seen the star, as well as a light up mirror which illuminated the background.

This was not the first time Kim had been called out for her online content, with fans criticizing her hair after she posted a TikTok video with her daughter, North West, 10.

Kim danced with her oldest child she shares with her ex-husband, Kanye West, and wished her fans a happy Thanksgiving.

At the beginning of the 13-second clip, the mom-of-four had a more dressed-down look including a bikini top, high-waisted leggings, and sunglasses.

The mother-daughter duo danced to a trending song on the popular social media platform.

Meanwhile, North wore an oversized white graphic T-shirt and baggy jeans with Hello Kitty on them.

The preteen had her long hair in braids while Kim pushed her black locks into a bun.

The video then transitioned into the two wearing all-white fancy attire.

However, many fans couldn’t help but comment on Kim’s thinning hair.

Her TikTok video was shared on a popular Kardashian internet forum where followers didn’t hold back their brutal opinions.

“The struggle bun is tragic,” one wrote at the time.

A second claimed: “She has no hair!”

5Fans could clearly see Kim’s tiny underwear hung in the background of her photosCredit: Instagram/kimkardashian

5Kim received criticism for her apparent ‘thinning’ hair in a recent TikTok she filmed with NorthCredit: TikTok/ kimandnorth

5Fans say her photo was ’embarrassing