Swift jetted back from Japan just in time to see boyfriend Travis Kelce and the Kansas City Chiefs face off against the San Francisco 49ers in the Super Bowl
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Taylor Swift saved her best look for the big game.
The 14-time Grammy winner jetted back from Japan — where she performed four back-to-back concerts as part of her history-making Eras tour — just in time to watch Travis Kelce and the Kansas City Chiefs take on the San Francisco 49ers in Super Bowl 2024. And once again her outfit hit all the right notes.
Swift, 34, wore a black Dion Lee crochet corset, $695 crystal-slit jeans from AREA, boots with a red-and-gold 87 emblazoned on them, and she capped her look off with a Wear by Erin Andrews bomber jacket with the Chiefs logo and 60 on the back for the year the team was created.
She styled the look with a custom #87 large Varsity Pendant necklace for Kelce and a diamond rose gold tennis choker by Stephanie Gottlieb, a custom #87 Judith Leiber bag, a Retrouvai yellow gold and ruby ring, a carnelian heart earring by The Last Line, ruby rings by Shahla Karimi, a set of ruby jewelry (ring, bracelet and necklace) from Shay, a high ponytail and her classic red lip, of course! The singer also entered the stadium with Ice Spice and Blake Lively by her side.
The last time we saw Swift in the NFL spotlight she was celebrating Kelce’s AFC championship win in a cherry red cashmere sweater and matching lipstick, that didn’t budge when the couple shared a passionate kiss.
Swift also wore accessories that nodded to her NFL man, including a chain around her neck with the Chiefs logo. The piece was from WEAR by Erin Andrews x BaubleBar ($44) and featured “Chiefs Kingdom” on the other side of the pendant. The “Anti-Hero” singer also wore an upgraded take on her beaded friendship bracelet with a diamond Wove Made design featuring “TNT” for Taylor and Travis. The bracelet was a custom present from Kelce himself and made in her home state of Pennsylvania. Fans can make their own with their own initials ($5,680+).
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And because Swift is all about mixing high-low finds and supporting small businesses, she also wore a $14 Chiefs jersey ring, a gift from Travis’ mom, Donna.
For many, decoding the superstar’s game day looks has become one of the highlights of the NFL playoff season. It helps that she doesn’t shy away from planting Easter eggs with her game-day ‘fits, including a number of accessories inspired by Kelce.
Whether she’s repping his jersey number, wearing bejeweled hairpins featuring a Chiefs color palette or rocking a “T” earring, the superstar loves a coded accessory that nods to her man. She also uses her platform to support smaller businesses and female-founded brands.
One of her most famous looks was at the Chiefs’ Jan. 13 home game against the Miami Dolphins, one of the coldest on record with temperatures dipping below zero degrees, Swift bundled up in a custom red puffer coat emblazoned with Kelce’s name and jersey number. She styled the statement-making jacket with a white beanie, black coated jeans from Paige denim, a black turtleneck and black boots.
BRITTANY MAHOMES/INSTAGRAM
The viral coat was designed by Kristin Juszczyk— the wife of San Francisco 49ers fullback Kyle Juszczyk — who also made a matching puffer jacket for Brittany Mahomes, which featured her quarterback husband Patrick Mahomes’ name and “15” jersey number.
Juszczyk told PEOPLE that seeing Swift in the look was a “pinch-me moment.”
“I’m so grateful for her. I feel like she’s single-handedly catapulted my career,” the designer said. “I’m extremely grateful for her. And just the amount of support that she gives women and small businesses. I mean, how could you not love Taylor?”
Swift and Kelce have been breaking records side-by-side in their respective fields. At the 2024 Grammys, the hitmaker made history when she became the first artist ever to win album of the year four times. At the AFC Championship game, Kelce broke Jerry Rice’s all-time post-season receptions record.
The athlete showed his support for Swift’s show-stopping Grammys look by liking a photo of her on the Grammys red carpet.
He also shouted out her look during a pre Super Bowl press conference.
STEWART COOK/CBS VIA GETTY IMAGES
The Kansas City Chiefs tight end raved about the strapless Schiaparelli gown Swift wore, telling reporters, “Oh, that was fresh. I liked that.”
The white floor-sweeping design had a thigh-high slit, and the singer paired the look with black opera gloves, a layered necklace, and a custom vintage watch that jeweler Lorraine Schwartz made into a choker.
“It’s all about the accessories when you go to an awards show like that,” Kelce told reporters. “She killed it.”
From owning a sportswear brand to rocking his own parade of stylish outfits at events and game days, Kelce has been very vocal about his own passion for fashion.
PERRY KNOTTS/GETTY IMAGES
During an appearance on the Jan. 31 episode of The Pat McAfee Show, the NFL star said he’s ready to go all out with his 2024 Super Bowl game day look.
“I’ve got a few different things that I’ve got in the closet that I might pull out. But you already know, man, we’re in Vegas, baby, the lights are on,” said Kelce, noting that he “might have to bring out all the bells and whistles.”
The Kansas City Chiefs and the San Francisco 49ers will face off in Super Bowl LVIII, airing on CBS on Feb. 11 at 6:30 p.m. ET.
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