Singapore is the only country in Southeast Asia that received Taylor Swift’s nod of cooperation during her Eras tour. Singapore is said to have made an “offer” that cannot be refused.
Currently, international news outlets are quite interested in Singapore’s move to surpass Thailand, becoming the only country in Southeast Asia to welcome female singer Taylor Swift to perform on her tour. international.
Thailand and Singapore are two close competitors in the race to bring Taylor Swift’s Eras tour to Southeast Asia. In the end, Singapore won.
Thai authorities are very interested in this result and seek to accurately analyze every move of Singapore, so that the lion island nation can win the final victory in the two-horse race.
Singapore is the only country in Southeast Asia that received Taylor Swift’s nod of cooperation during her “Eras” tour (Photo: New York Post).
Accordingly, when appearing at the iBusiness Forum 2024 economic forum held in Bangkok (Thailand) recently, Thai Prime Minister Srettha Thavisin mentioned this story. He said a unit participating in the promotion process for the Eras tour provided information to help Thai authorities clearly understand the situation.
Singaporean authorities have proposed exclusive cooperation with singer Taylor Swift in bringing the Eras tour to Southeast Asia. Singapore is said to have offered an extremely attractive “deal”, they are willing to pay a “remuneration” of 2 to 3 million USD for each concert that Swift performs in the lion island nation.
This negotiation was effective, Taylor Swift decided to stop in Singapore and organize 6 music nights here in early March. Currently, all 6 music nights are sold out. The series of music nights was held at Singapore National Stadium with a capacity of 55,000 spectators.
Thai Prime Minister Srettha Thavisin commented: “Singapore’s move is very quick. If Taylor Swift comes to perform in Thailand, I believe the cost of organizing a series of music nights will be reduced. Taylor Swift’s appeal will also be reduced. will help bring a large number of tourists to Thailand during the event.
Even though I have to spend a minimum amount of about 500 million baht to compete with Singapore’s proposal, I still find this worth it. If Thai authorities had known this information sooner, I believe we could have brought Taylor Swift’s concert series back to Thailand. Big music nights always have the ability to create added value for the economy.”
Taylor Swift’s “Eras” tour continuously sets records for ticket sales (Photo: New York Post)
Taylor Swift is one of the most popular music stars in the world today. From March 2023, Swift’s Eras tour began in the US with 53 sold-out shows held in 20 major US cities. After that, Swift began touring internationally. Touring has now resumed.
Tour Eras continuously sets records for ticket sales. Swift not only created a mark of artistic and commercial success for herself with the Eras tour, she also created an economic effect when the tour passed through cities in the US.
The numbers show that the economic boost created by the Eras tour is very impressive. According to calculations by the American Travel Association, Eras tours have created spending of up to 5 billion USD in the US economy.
5 billion USD is the amount of money that Swift’s fans in the US spent on traveling, renting rooms, and spending while staying in a city to watch their idol’s concert.
Swift not only enriched herself from the Eras tour, American economic experts recognized that she brought positive impacts to the US economy.
The numbers show that the economic boost created by the “Eras” tour is very impressive (Photo: New York Post).
For example, when she held 2 music nights in Denver, Colorado, on average each fan present at the concert spent 1,300 USD on room rental, transportation, food, shopping… for 2 concert nights. of Taylor Swift in Denver created a spending boost in the state of Colorado at $140 million.
With 6 shows in Los Angeles, California, Taylor Swift performed in front of half a million audiences and created an economic boost for the state of nearly 320 million USD.
Swift’s tour has really brought a boost to the economy in many US states, as well as to the overall US economy in 2023.
Ms. Carolyn Sloan – lecturer in economics at the University of Chicago – shared: “Taylor Swift is like a large corporation operating in many fields. She can bring an economic boost in many areas. We used to underestimating the scope of Swift’s career when considering the economic aspect. With the numbers given, no one can doubt this.”
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