Taylor Swift’s Eras Tour is coming to an end after 2 years of “sweeping” the world!

If you talk about the most influential artist tour in the world right now, 100% of the answers you will receive will be Taylor Swift ‘s The Eras Tour . Starting in March 2023, The Eras Tour has truly “swept” the world over the past 2 years, every city it passes through becomes a big festival for the whole community.

Not only is The Eras Tour a huge success for Taylor Swift, it has also redefined the concert experience, creating a huge economic and tourism boost in every location it passes through. Variety recently published a lengthy article about The Eras Tour, which included a detailed investigation into the final gross revenue that Taylor Swift will earn after concluding this tour of a lifetime in December this year in Vancouver, Canada.

The cover of the latest Variety issue features an illustration of a friendship bracelet, which can be considered an iconic item of The Eras Tour.

Variety said that although Taylor Swift and her team confirmed that they will not publicly disclose revenue and ticket sales figures for The Eras Tour , one thing is certain: this is the most successful tour of all time. Whatever the statistics, Taylor Swift has certainly surpassed the $1 billion mark. Billboard calculated the total cumulative revenue of about $900 million for the shows up to the end of 2023 and surpassed the $1 billion mark after the tour resumes in April 2024. Pollstar estimated that she had surpassed $1 billion by the end of last year.

Regardless of how you measure it, it took Taylor Swift less than a year to break the previous record of $939.1 million achieved by Elton John with his Farewell Yellow Brick Road Tour over nearly three years.

Taylor Swift performed to the biggest crowd of her career (96,000 spectators) in Melbourne as part of The Eras Tour.

A source close to the production team of The Eras Tour confirmed to Variety that the average revenue of a show is around $14-17 million, meaning that Taylor Swift earns between VND353-429 billion per show. Notably, this figure does not include revenue from the “black market” of reselling tickets through platforms like Vivid Seats or StubHub, which are often marked up many times over the original price.

Taylor Swift earns an average of $14-17 million per night on The Eras Tour.

With this average revenue figure, when The Eras Tour ends , the total revenue from ticket sales that Taylor Swift earns can reach the milestone of 2 – 2.5 billion USD, an “unprecedented” number in music history. That’s not to mention the hundreds of millions of dollars in genuine merchandise sales at performance venues. Not stopping there is also 267.1 million USD globally for the movie about The Eras Tour .

Taylor Swift did not let down music and music did not let her down when the female artist born in 1989 is the richest person in the world whose fortune comes entirely from making music and performing. And perhaps after The Eras Tour , it will be a long time before humanity witnesses a tour with such a terrible influence!